OK -- today's effort, on Larry Bird's lending his name to a brand of wines, was a good column. Only one problem: It's old news!
Really old, in fact.
This story came out Nov. 10, 2005, following heavy media saturation by the distributor. It's been covered by ESPN, CNN, SI, USA Today, Slate and just about every news channel imaginable.
Dan got scooped on a Larry Bird story by Wine Spectator. How low can life go?